Digital Product Analyst - Multiple Locations

Company: UnitedHealth Group
Location: Eden Prairie
Posted on: January 9, 2021

Job Description:

Primary Responsibilities:

• Implement, manage, and grow our digital analytics strategy and execution (planning, ideation, testing, reporting, and forecasting), including implementation and day-to-day management of analytic tools such as Adobe Analytics, and establishing other best practices such as conversation rate optimization, personalization, data integrity and validation, and email marketing
• Collaborate with product teams and other stakeholders to define and implement data-driven hypotheses and experiments. Analyze data and translate insights into new product features or process improvements with measurable ROI
• Develop a thorough knowledge of our business and product portfolio. Lead the presentation of test results and insights to ensure clear and concise communication of recommendations and the impact of new products or features
• Partner with business stakeholders to understand priorities and develop strategies to meet requirements including building and maintaining usage metric dashboards and reports
• Set up A/B testing infrastructure and execute testing strategies needed to optimize digital channels, including sharing results & insights to senior leadershipYou'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.Required Qualifications:
  • 3+ years of experience in mobile and web analytics, conversion rate optimization, and personalization programs
  • Experience with Adobe Analytics or similar digital analytics tools
  • Knowledge of SQL, Tableau, PowerBI, or similar data manipulation and visualization tools
  • Experience communicating thru a variety of mediums to internal and external stakeholder
  • You will be asked to perform this role in an office setting or other company location
  • Employees are required to screen for symptoms using the ProtectWell mobile app, Interactive Voice Response (i.e., entering your symptoms via phone system) or a similar UnitedHealth Group-approved symptom screener prior to entering the work site each day, in order to keep our work sites safe. Employees must comply with any state and local masking orders. In addition, when in a UnitedHealth Group building, employees are expected to wear a mask in areas where physical distancing cannot be attainedPreferred Qualifications:
    • Experience setting up an A/B infrastructure, conducting tests, analyzing data, and sharing results/insights
    • Strong collaborator in a highly matrixed environment who is able to synthesize across competing priorities, stay focused on key business objectives, and manage through influence
    • Effective written and verbal communicator, and able to tell compelling stories with data
    • Comfort with ambiguity and building from scratchCareers at UnitedHealthcare Employer & Individual. We all want to make a difference with the work we do. Sometimes we're presented with an opportunity to make a difference on a scale we couldn't imagine. Here, you get that opportunity every day. As a member of one of our elite teams, you'll provide the ideas and solutions that help nearly 25 million customers live healthier lives. You'll help write the next chapter in the history of health care. And you'll find a wealth of open doors and career paths that will take you as far as you want to go. Go further. This is your life's best work.(sm)For more information on our Internal Job Posting Policy, click here .Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.Job Keywords: Digital Product Analyst, Analyst, Digital, Google Analytics, Power BI, Tableau, Data Manipulation, Adobe Analytics, Amplitude, Mobile Analytics, Web Analytics, Conversion Rate Optimization, Personalization Programs, Adobe Analytics, Digital Analytics, SQL, Tableau, PowerBI, Data Manipulation, Visualization Tools, A/B Infrastructure, Eden Prairie, MN, Minnesota, Boston, MA, Massachusetts, New York, NY, UHG, UnitedHealth Group, UHC, UnitedHealthcare

Keywords: UnitedHealth Group, Eden Prairie , Digital Product Analyst - Multiple Locations, Professions , Eden Prairie, Minnesota