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Email Marketing Coordinator

Company: SCCE & HCCA
Location: Eden Prairie
Posted on: July 29, 2022

Job Description:

Job Summary :The Email Marketing Coordinator is responsible for day-to-day execution of email and website marketing strategies for SCCE & HCCA. Primary duties will include planning, running, and analyzing email marketing campaigns, creating email/newsletter template, and managing email databases to promote our events, publications, membership and generate leads.Responsibilities

  • Coordinate and collaborate with the marketing and graphic design team to develop the email marketing calendar and create compelling email communications for various audience segments, including newsletters, surveys, event and product promotions.
  • Assist in writing and editing content, subject lines, and pre-header text for email distribution.
  • Utilize the email platform to execute the daily email operations to ensure that emails are deployed on time and utilizing email best practices, including mobile friendly designs.
  • Ensures accuracy of content and alignment with brand standards.
  • Develop email templates and programs to create efficiencies.
  • Segment email lists and develop systems for nurture campaigns to various audiences and improve email engagement metrics.
  • Prepare and maintain email reports, analyzing results to measure effectiveness and make recommendations for improvements.
  • Remain current on email best practices, providing recommendations for optimization.
  • Other duties and projects as assigned.Hybrid Office/Remote options. Must have the ability to commute to the office 4-8 times a month. QUALIFICATIONS:--- 3-5 years of internet, email, social media and/or print marketing experience.--- Strong communication skills (written, verbal and listening).--- Project management skills.--- Detail oriented in the execution and follow-up of work.--- Ability to work both as an individual contributor and team member.--- Ability to balance and execute against multiple projects/priorities simultaneously.

Keywords: SCCE & HCCA, Eden Prairie , Email Marketing Coordinator, Advertising , Eden Prairie, Minnesota

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